Skip to main content

Marketing Services

Marketing that brings in customers. Done for you.

PPC, SEO, websites and video from a team with 20 years in digital marketing, now powered by AI. Every lead lands in a system that follows up until it's a customer.

  • Google, Meta and YouTube ads, plus remarketing
  • SEO and AEO, so you show up on Google and in AI answers
  • Websites, hook videos and VSLs built to convert
  • A done-for-you follow-up system behind all of it

Month-to-month · Quoted after a free strategy call

How It Fits Together

Most agencies stop at the click. We follow it to the sale.

Each service does one job. Together, they take a stranger all the way to a paying customer.

01

Get found

Show up when people search for what you do.

  • SEO
  • AEO (AI search)
  • Google Business Profile
02

Get seen

Reach the right people before they search.

  • Google Ads
  • Meta ads
  • YouTube
  • Social
03

Win them over

Turn interest into a call or a booking.

  • Website
  • Landing pages
  • Hook videos
  • VSLs
04

Follow up

Work every lead until it's a customer.

  • AI follow-up
  • Remarketing
  • CRM and booking

Hire us for one step, or all four, run by one team.

Services

Everything you need to grow. One team behind all of it.

Pick one service or combine them. Every one plugs into our AI follow-up system, so no lead slips through. We work with businesses in most industries: home services, education, legal, retail, professional services and more.

Paid ads

PPC: Google, Meta and YouTube Ads

Ads that bring in buyers, not just clicks.

Search, social and video ads built around the customers you want, in the areas you serve. AI writes and tests the variations, and our team manages budget and bids every week.

  • Google Search, Performance Max and Local Service Ads
  • Facebook, Instagram and YouTube ads
  • Conversion tracking on every call and form
Remarketing

Remarketing

Win back the people who almost hired you.

Most visitors leave without calling. Remarketing puts your business back in front of them on Facebook, Instagram, YouTube and Google until they come back and book.

  • Website and video-viewer audiences
  • Ads matched to what they looked at
  • Lists synced from your CRM
Organic

SEO

Rank on Google and in the map pack.

We get your business showing up when people search for what you do, in Google results and the local map pack. AI does the research and drafts, and our team checks every page.

  • Local SEO and Google Business Profile
  • On-page SEO, content and reviews
  • Technical SEO and site speed
AI search

AEO: AI Search Optimization

Get recommended by ChatGPT and Google AI.

More people now ask AI tools who to hire. We shape your site, content, reviews and listings so ChatGPT, Gemini, Perplexity and Google AI Overviews understand your business and recommend it.

  • Content that answers real customer questions
  • Schema, FAQs and structured data
  • Tracking when AI tools mention you
Websites

Web Design

A site that looks right and turns visitors into leads.

Websites and landing pages designed for your business and your customers, built mobile-first so they load fast and make it easy to call or book.

  • Websites, funnels and landing pages
  • Mobile-first and accessible
  • Copy written to convert
Development

Web Development

Built right, connected to everything.

Custom features, integrations and fixes, from booking and payment flows to connecting your forms, CRM, ads and analytics so every lead is tracked and followed up.

  • Custom features and integrations
  • Speed, SEO and accessibility fixes
  • Forms, booking and tracking connected
Video

Hook Videos

Stop the scroll in the first three seconds.

Short vertical videos built around a strong hook for Facebook, Instagram, TikTok and YouTube Shorts. Shot or made with AI, edited with captions and motion graphics.

  • 15 to 60 second ad videos
  • Several hooks tested per ad
  • Captions and motion graphics
Video

VSLs (Video Sales Letters)

A video that sells before you pick up the phone.

A longer video that walks your customer through the problem, your solution, the proof and the offer, so they show up to the call ready to buy.

  • Script, shoot and edit
  • Talking head or AI presenter
  • Built for your site, ads and follow-up
Social

Social Media

Stay in front of your customers.

Posts, short videos and page management that keep your business active and credible, written for your brand with help from AI.

  • Content calendar and posting
  • Short-form video and job reels
  • Page setup and management
Done for you

The System Behind It

Every lead worked until it's a customer.

The done-for-you back end: a CRM branded as your company, AI follow-up by text, call and email, booking, reminders and a pipeline that tracks every lead to revenue. We also do custom builds, like the platform we're building for David Tidd Law, a bankruptcy firm, and white-label agency setups.

  • CRM and pipeline set up for you
  • AI follow-up, booking and reminders
  • Live dashboard with your results
  • Custom platforms and white-label agency setup

Why GoTo Lead Partners

20 years of experience. The newest AI tools.

You get a team that has run digital marketing since before social ads existed, working with AI that lets us move faster and charge less than a traditional agency.

20 yrs

In digital marketing

Jay started his first agency in 2008 and ran ads and SEO for national brands and local businesses, then sold it.

2015

First in the Lehigh Valley

Picked by Google for its Managed Agency Program, the forerunner of Premier Partner.

Read the Morning Call story →
AI

In every step

Research, ad and content drafts, testing and reporting done in hours, not weeks.

0

Long contracts

Month-to-month. If it's not working, we fix it or you walk.

AI-powered. People-checked.

AI does the heavy lifting. Our specialists make the calls and review every campaign, page and video before it goes live.

  1. AIResearches keywords and competitors
  2. AIDrafts ads, pages and scripts
  3. TEAMReviews and refines
  4. AITests and reports
  5. TEAMImproves every month

How We Work

Simple to start. Clear numbers every month.

  1. 01 · Strategy call

    Learn your business

    We look at what you're doing now, your market and your goals.

  2. 02 · Plan

    The right mix

    A plan and a quote for the services that will bring in the most customers first.

  3. 03 · Launch

    Built and live

    We build the ads, pages and videos, connect the tracking and go live.

  4. 04 · Improve

    Every month

    Live dashboard, monthly review and constant testing to lower your cost per customer.

FAQ

Common questions.

Do I have to sign a long contract?

No. Our services are month-to-month. We keep clients by getting results, not by locking them in.

Do you only work with tree services?

No. We work with businesses in any industry. Tree services and admissions are where we have ready-made lead programs, but every service on this page works for any business.

Can you work on my existing website?

Yes. We can improve, speed up and connect the site you have, or build a new one if that makes more sense. We'll tell you which on the strategy call.

What is AEO?

AEO stands for answer engine optimization, also called AI search optimization. More people now ask ChatGPT, Gemini, Perplexity and Google's AI Overviews who to hire. AEO helps those tools understand your business and recommend it, alongside your regular Google rankings.

What's the difference between a hook video and a VSL?

A hook video is a short ad, usually 15 to 60 seconds, built to stop the scroll and get a click. A VSL is a longer video that explains your offer and builds trust, so people are ready to buy before they talk to you.

How fast will I see results?

Paid ads can bring in leads within days of launch. SEO builds over a few months. We set clear goals for each service and you can see the numbers any time.

Who does the work?

Jay leads the strategy, and a team of ad, SEO, web and video specialists does the work, using AI for research, drafts, testing and reporting. A person reviews everything before it goes live.

What does it cost?

Each service is quoted after a free strategy call. Because AI handles much of the busywork and our team checks every result, most single services cost hundreds a month, not thousands. PPC management starts at $199 a month.

Let's find what will bring you the most customers.

Book a free strategy call. We'll look at your ads, site and follow-up, and show you where the quickest wins are.

  • A review of your current marketing
  • The services that fit your goals and budget
  • A clear quote, month-to-month
Book a Strategy Call

No obligation · No long contracts